Official: Paris Saint-Germain and China Haier Group reach a global partnership agreement
2:27am, 5 September 2025Football
Paris Saint-Germain announced that Haier Group from China has become the official partner of the club.
Paris Saint-Germain said the two sides have reached a three-year global partnership agreement.
As the official partner of Paris Saint-Germain until 2028, Haier will benefit from a wide range of interests, including eye-catching LED advertising displays during game days, setting up Haier's exclusive corners at the Princes Stadium and immersive fan experiences. In addition, it will use Paris Saint-Germain's global fan base to carry out various activities around the world.
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